Apple Braindrain...



Đurin link: substack.com/home/post/p-180750643

Uskoro odlazi i Tim Apple, Tony Fadell, iPod co-creator, might want to be Apple’s next CEO

A tek ovo - poznati Fireball:

> It’s worth recalling that Zuckerberg sorta kinda tried this poach-design-talent-from-Apple thing before. Mike Matas, the wunderkind designer who became a sensation with Delicious Library in 2005, soon thereafter moved on to work at Apple, where he designed such things as the “slide to unlock” interface on the original iPhone. Matas was a key designer on that glorious first version of the iPhone’s OS. He then left Apple and formed Push Pop Press, and wound up at Facebook in 2011 after Facebook acquired Push Pop — before it had even shipped its core product. (I saw a still-in-development version of Push Pop’s publishing system in 2011, before Facebook bought them and shut down the product, and it remains to this day one of the most impressive, exciting, “this is the future” demos I’ve ever seen. It’s not merely a shame but a goddamn tragedy that it never even shipped.) Zuckerberg wound up assembling around Matas an entire little superteam of “Delicious” era designers and design-focused developers. That team wound up shipping Facebook Paper in 2014 — an iOS-exclusive alternative client for Facebook that espoused the same principles of elegance, exquisite attention to detail, and, especially, direct manipulation of content in lieu of user interface chrome, that infused Push Pop Press’s publishing system. Facebook Paper was so good it almost — almost — made me sign up for a Facebook account just so I could use it. But Facebook Paper went nowhere, fast. Zuckerberg lost his boner for “design”, Facebook Paper was pulled from the App Store in 2016, and the team behind Paper disbanded.

> Matas today works at LoveFrom, and remains, to my mind, one of the most singularly talented and interesting people in the field of interaction design. In some closer-to-ideal alternate universe, Matas would be running HI design at Apple today. ↩︎︎

Pratim situaciju na Twitteru, Mark Gurman prvi tvita o tome (tko ne zna, on je izvršni urednik Bloomberga), a jedan dio solidno pokriva i Apple Magazine koji ne pokriva samo Apple, već i ostale hi-tech firme, pa se svašta zanimljivog može pročitati.